Core Functional Knowledge

Core Functional Knowledge modules address core concepts applicable to the key functional business areas of marketing, operations, IT, accounting, and finance in which much of the “business” of business occurs. Strong business leaders have a solid understanding of all of these areas in order to integrate their functional responsibilities with others in an organization. Course content and sequencing is designed to provide an integrated perspective. 18 required credits.

Cost Analysis and Control

Internally, managers need timely information in order to plan and control operations. This course focuses on managerial uses of accounting information for decision-making within the business enterprise. Decisions considered include product pricing, transfer pricing, make or buy, and capital budgeting. Formation of budgets establishing an internal control structure, performance evaluation, and cost control techniques are also discussed. (ACCT 5123, 3 credits)

Financial Accounting and Reporting

Accounting is an information system. This course is designed to introduce students to accounting concepts essential to the preparation and interpretation of financial statements issued to management and to external users such as stockholders and creditors. While appropriate consideration is given to procedural aspects of accounting, more emphasis is placed on understanding the conceptual bases of generally accepted accounting principles and the effects of using alternative accounting methods on financial statements. (ACCT 5121, 3 credits)

Financial Management

All major business decisions have financial implications, and therefore, the financial manager’s contribution to directing the operations of the firm has become increasingly critical in the last decade. This course provides an overview of techniques for effectively studying financial decisions and their impact on the company. The course covers the basic concepts and tools necessary to understand the financial decision-making process. The fundamental issues of timing and uncertainty are integrated into the problem of asset valuation. Financial analysis models for determining appropriate sources of capital and effective use of long term and short term assets are discussed. (FNCE 5101, 3 credits)

Introduction to Data Analytics

A developing major focus in information systems is the area of data analytics. This course introduces students to key issues and concepts in data analytics. The course begins by delineating the differences between standard statistical analysis, including model estimation and evaluation, and the data driven approach of data analytics. A good deal of emphasis is placed on critical issues underlying almost all data analytics projects, including data quality (accuracy, objectivity, and reliability), missing values, outliers, and data standardization. The course introduces students to basic analytics techniques and processes. (OPIM 5181, 1.5 credits)

Management Information Systems

Information technology (IT) has had a dramatic impact on how individuals and organizations work, and is an important force shaping entire industries and value creation by firms. Most business school graduates will have IT related responsibilities during their careers, no matter which functional area they are in, and will be involved in efforts to select, adopt, and exploit information technologies in support of business goals. The goal of this course is to prepare students to execute these responsibilities effectively, and to be able to do so even as the set of available technologies changes over time. The course presents students with frameworks that let them analyze business situations involving IT in a structured way. It will also help them develop sophisticated understanding of the links between IT, business strategy, and business process. They will also gain an appreciation of the organizational and management practices that complement IT investments. (OPIM 5182, 1.5 credits)

Marketing Management

This course offers a strategic and analytical approach to marketing decisions. Students will develop basic proficiency with key marketing concepts and skills including: identifying opportunities and threats in the market environment; forecasting market growth; evaluating customers and competitors; segmenting, targeting, and positioning; determining product, price, place and promotion components of marketing strategies; and assessing marketing performance. (MKTG 5115, 3 credits)

Operations Management

An operations manager is concerned with designing, operating and controlling a system for producing goods and services. Design decisions include selecting a process technology, organizing jobs, selecting vendors, and developing the location and layout of facilities. Operating the system involves planning and scheduling work and material flow, controlling quality, and managing inventories. General systems concepts and models are developed and applied. Topics include process flow analysis, inventory systems, waiting line analysis, quality design, capacity resource planning, project management, and integrating operations with the firm’s strategic plans. (OPIM 5110, 3 credits)